200%+
return on ad-spend achieved.
150%+
50%
400%
Improve your ROI and reduce your CAC with Savage & Palmer’s PPC Services
Our team has managed budgets of more than 5Cr+ amongst all channels.
Testimonials
Hear it from our customers
When we started working with Savage & Palmer, we appointed a 1 man team; however, as we've grown, they have seamlessly scaled up with us to a team of 8 in Accounts and Finance. They've taken full ownership & reduced our task of hiring, training, induction, employee engagement, and retention for the Accounts team. Their highly professional team has streamlined the entire accounts process for us.
Head E-Commerce, MCaffeine
My expertise lies in growing my business & networking. Finance & compliance is not my cup of tea. This is where Savage & Palmer has been of great help. Their experts have advised me on valuation, investment & incorporation of entities in India and overseas. Their regular MIS reports help me have a clear picture of my books of accounts, and this has helped me grow exponentially
Co-Founder, 99 Pancakes
It was a pleasure working with Savage & Palmer for Sweetish House Mafia’s support functions. The team of young professionals is very prompt in responding to my queries and has a hands
on approach.
Partner, Sweetish House Mafia
Being one of the first clients who signed on with Savage & Palmer, we are so proud to be part of this family. The entire team of Savage & Palmer has been extremely helpful, attentive and responsive at all times. We have stopped worrying about streamlining our accounts because they have taken it over so seamlessly from us. From the initial months to now, their level of involvement has remained the same.
Partner, FancyPants
When we started working with Savage & Palmer, we appointed a 1 man team; however, as we've grown, they have seamlessly scaled up with us to a team of 8 in Accounts and Finance. They've taken full ownership & reduced our task of hiring, training, induction, employee engagement, and retention for the Accounts team. Their highly professional team has streamlined the entire accounts process for us.
Head E-Commerce, MCaffeine
My expertise lies in growing my business & networking. Finance & compliance is not my cup of tea. This is where Savage & Palmer has been of great help. Their experts have advised me on valuation, investment & incorporation of entities in India and overseas. Their regular MIS reports help me have a clear picture of my books of accounts, and this has helped me grow exponentially
Co-Founder, 99 Pancakes
It was a pleasure working with Savage & Palmer for Sweetish House Mafia’s support functions. The team of young professionals is very prompt in responding to my queries and has a hands
on approach.
Partner, Sweetish House Mafia
Being one of the first clients who signed on with Savage & Palmer, we are so proud to be part of this family. The entire team of Savage & Palmer has been extremely helpful, attentive and responsive at all times. We have stopped worrying about streamlining our accounts because they have taken it over so seamlessly from us. From the initial months to now, their level of involvement has remained the same.
Partner, FancyPants
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Frequently asked questions
What is SEM?
What is the difference between SEM and SEO?
A professional digital marketing agency knows the understanding and different operating manner of both.
SEO advertising activities through a digital marketing agency
- Acknowledging your market traffic potential
- Figuring out keyword opportunities for your website
- Visualizing your website’s internal linking
SEM advertising activities digital marketing agency
- Targeting paid ad campaigns
- Having allocated budgets for advertising
- Installing key performance indicators like (CTR) click-through-rates and (CPC) cost-per-click.
What are SEM clicks?
What do Google Ads do?
What is your plan for managing my brands marketing campaigns?
How much should I expect to invest in a digital marketing agency?
How will I know if your proposed strategy is working?
What kind of business does a Digital Marketing Service provides?
Does a digital marketing agency offer SEO, email marketing, or a graphic design as a service?
Email marketing? The simple answer is no. However, as a digital marketing agency that has worked extensively with our clients to align our paid acquisition campaigns with email marketing funnels built on email marketing service providers.
Graphic design? Depending on your commitment, this may be included in your monthly service. In most cases, the clients we work with as a digital marketing agency are already working with a graphic design team. If this happens, we as a digital marketing agency will work closely with this team to ensure that we have everything we require, as a digital marketing agency to carry out our proposed strategy.
What are search engine marketing services?
How does SEM marketing work?
What is the difference between SEM and search engine optimization (SEO)?
How can Savage & Palmer help with my search engine marketing efforts?
How do paid ads work?
What does paid advertising include?
How much should you spend on paid ads?
Why are paid ads effective?
What are the different types of google ads?
Search Network Campaigns – Usually in text format, when someone searches for a product or service that is similar to your product or service, these ads may appear on Google’s search results page.
Display Network Campaigns – Usually in image format, these ads appear on websites or apps that your customers visit.
Video Campaigns – Usually 6 or 15 seconds of video, these ads will appear immediately before or during YouTube content
A digital marketing agency can help you explore all these options to provide your business with the best results.
What is CPC or PPC Advertising?
How much a does google ads costs?
How do I start advertising on Google?
What are Smart campaigns?
What is the importance of search engine marketing?
Can SEM help small businesses?
What are the benefits of using Savage & Palmer for my SEM needs?
Search Engine Marketing Services
Search Engine Marketing (SEM) plays a huge factor in how you acquire your customers today. With the world moving towards Digital channels to acquire customers and brands focusing on quick growth and market capitalization, Search Engine Marketing (SEM) has become increasingly important and an integral part of any company’s marketing strategy.
Savage & Palmer is one of the best Search Engine Marketing (SEM) services providers and has helped more than 1000+ brands grow over a span of 4 years. With our SEM Marketing activities, we have helped businesses acquire customers in the fastest and most cost-effective manner by running Google and Facebook advertising campaigns.
We help brands by helping them with
- Their Google Ad Strategy – We’ve been able to successfully help the overall Search Engine Marketing (SEM) growth of our clients by optimizing Google Search, Display & Youtube Advertising activities. As a business owner Google can be one of the most enriching channels to gain customers since usually there is a much higher intent when customers search on Google. Optimizing your Search Engine Marketing (SEM) strategy for Google can help your business acquire customers faster and better.
- Their Facebook Ad Strategy – Facebook is a key component to any business’ Search Engine Marketing (SEM) strategy. Due to the massive number of users on Facebook & Instagram, it becomes a one-stop location for any brand to get customers interested in their offerings.We at Savage & Palmer help your brand implement the right Search Engine Marketing (SEM marketing) strategy to create awareness and reduce cost of customer acquisition
About Search Engine Marketing
Search Engine Marketing (SEM Marketing) consists of running advertisements digitally that can help you get noticed by your customers. Usually most brands focus just on Social Media Activities however, creating and generating organic sales has become increasingly difficult due to over saturation of social media channels. That is where brands today are constantly building on their Search Engine Marketing (SEM Marketing) strategy. With an upward spend of more than 2 Billion Dollars on Google Advertisements and Facebook Advertisements, brands are finding it easier to acquire and retain customers by constantly showing the right audiences advertisements.
Search Engine Marketing Services
As a business owner you usually have the option of going with another marketing agency or build your inhouse team. But usually the issues are –
- Lack of expertise – Both the inhouse team and the marketing agency might lack the required expertise to run your Search Engine Marketing (SEM) campaigns and hence you are unable to generate the required returns
- Issues with Bandwidth and Attrition – While providing you Search Engine Marketing (SEM) services there might be constant issues with the bandwidth to scale. Sometimes there is constant attrition where you have to again re-explain and get the team on the same wavelength
- Lack of Sectoral Understanding – Usually most Search Engine Marketing Services don’t have an understanding of your sector and land up experimenting. This finally leads to loss of performance as well as ROI which can drastically affect your investments in brand growth.